Checking for the API Key
We send a POST request to the webhook endpoints you specify. To verify that the request came from Letterdrop, check for a field in the header of the request with key api-key and make sure it matches the value in your Settings.
New Engaged Lead
Triggered from 1st party leads that engaged with your team or company page
Key | Description | Type |
name | Name | String |
country | Country | String |
job_title | Job Title | String |
company_name | Company Name | String |
company_size | Range of number of employees at company | String |
linkedin_url | LinkedIn URL | URL |
deal_stage | Deal Stage in HubSpot or Salesforce if lead belongs to a domain with an associated Deal/Opportunity | String |
deal_amount | Deal Amount in HubSpot or Salesforce if lead belongs to a domain with an associated Deal/Opportunity | String |
linkedin_vanity_name | LinkedIn Identifier | String |
activities | Number of activities on LinkedIn: profile views, follows, connects, comments, likes | Number |
webhook_type | "engaged_lead" | String |
last_activity | Last activity on LinkedIn | String |
comment | If activity was comment, this contains the body of the comment | String |
company_country | Country of Company HQ | String |
company_website | Domain of Company | URL |
profile_picture | Link to LinkedIn profile picture of lead | URL |
last_engaged_date | The last time the lead engaged with your team's LinkedIn | Date |
first_engaged_date | The first time the lead engaged with your team's LinkedIn | Date |
last_activity_type | Type of the last activity: like, comment, follower, viewed profile, connection | String |
last_engaged_linkedin_post_body | Body of the last LinkedIn post the lead engaged with | String |
last_engaged_linkedin_post_url | URL of the last LinkedIn post the lead engaged with | URL |
{
"name": "Jonah Mandel",
"country": "United States",
"job_title": "Vice President Of Global Sales",
"activities": 1,
"deal_stage": "S0",
"deal_amount": $24,000,
"company_name": "Guesty",
"company_size": "501-1000",
"linkedin_url": "https://www.linkedin.com/in/jonah-mandel-654290a2",
"webhook_type": "engaged_lead",
"last_activity": "Liked a post from Parthi Loganathan",
"company_country": "US",
"company_website": "guesty.com",
"comment": "",
"profile_picture": "https://cdn.letterdrop.co/pictures/7671965c-17db-4ae5-b3c8-b5606ed709c0",
"last_engaged_date": "November 20th 2024",
"first_engaged_date": "November 20th 2024",
"last_activity_type": "like",
"linkedin_vanity_name": "jonah-mandel-654290a2",
"last_engaged_linkedin_post_url": "https://www.linkedin.com/posts/parthiloganathan_dont-underestimate-linkedins-potential-activity-7265363395380469760-NZxZ",
"last_engaged_linkedin_post_body": "Don't underestimate LinkedIn's potential for enterprise sales prospecting. Many think you can't sell to enterprise this way. That's not true. Enterprise decision-makers are active on LinkedIn. They're just lurking..."
}New Lead from Competitor or Influencer
Triggered from 3rd party leads that engaged with a competitor or influencer whose posts you’re monitoring
Key | Description | Type |
name | Name of the lead | String |
country | Country of the lead | String |
job_title | Job Title of the lead | String |
company_name | Company Name of the lead | String |
company_size | Range of number of employees at company | String |
linkedin_url | LinkedIn profile URL of the lead | URL |
deal_stage | Deal stage in HubSpot or Salesforce if associated with a Deal/Opportunity | String |
deal_amount | Deal amount in HubSpot or Salesforce if associated with a Deal/Opportunity | String |
linkedin_vanity_name | LinkedIn Identifier | String |
activities | Number of activities on LinkedIn: profile views, follows, connects, comments, likes | Number |
webhook_type | "scraped_lead" | String |
last_activity | Last activity on LinkedIn | String |
comment | If activity was comment, this contains the body of the comment | String |
company_country | Country of Company HQ | String |
company_website | Domain of Company | URL |
profile_picture | Link to LinkedIn profile picture of the lead | URL |
last_engaged_date | The last time the lead engaged with your team's LinkedIn | Date |
first_engaged_date | The first time the lead engaged with your team's LinkedIn | Date |
last_activity_type | Type of the last activity: like, comment, follower, viewed profile, connection | String |
last_engaged_linkedin_post_body | Body of the last LinkedIn post the lead engaged with | String |
last_engaged_linkedin_post_url | URL of the last LinkedIn post the lead engaged with | URL |
{
"name": "Jonah Mandel",
"country": "United States",
"job_title": "Vice President Of Global Sales",
"activities": 1,
"deal_stage": "S0",
"deal_amount": "$24,000",
"company_name": "Guesty",
"company_size": "501-1000",
"linkedin_url": "https://www.linkedin.com/in/jonah-mandel-654290a2",
"webhook_type": "scraped_lead",
"last_activity": "Liked a post from Parthi Loganathan",
"comment": "",
"company_country": "US",
"company_website": "guesty.com",
"profile_picture": "https://cdn.letterdrop.co/pictures/7671965c-17db-4ae5-b3c8-b5606ed709c0",
"last_engaged_date": "November 20th 2024",
"first_engaged_date": "November 20th 2024",
"last_activity_type": "like",
"linkedin_vanity_name": "jonah-mandel-654290a2",
"last_engaged_linkedin_post_url": "https://www.linkedin.com/posts/parthiloganathan_dont-underestimate-linkedins-potential-activity-7265363395380469760-NZxZ",
"last_engaged_linkedin_post_body": "Don't underestimate LinkedIn's potential for enterprise sales prospecting. Many think you can't sell to enterprise this way. That's not true. Enterprise decision-makers are active on LinkedIn. They're just lurking..."
}New Post from Keyword Monitoring
Triggered from 3rd party leads that posted about a monitored keyword
Key | Description | Type |
name | Name of the lead | String |
country | Country of the lead | String |
job_title | Job Title of the lead | String |
company_name | Company Name of the lead | String |
linkedin_url | LinkedIn profile URL of the lead | URL |
linkedin_vanity_name | LinkedIn Identifier | String |
lead_type | One of Prospect, Influencer, Competitor, Not Relevant | String |
total_engagement | Number of likes and comments on the post | Number |
webhook_type | "keyword_monitored_post" | String |
likes_count | Number of likes on post | Number |
comments_count | Number of comments on post | Number |
profile_picture | Link to LinkedIn profile picture of the lead | URL |
post_summary | Summary of the post | String |
answer_to_prompt | Answer by AI on body of post | String |
post_date | Date of LinkedIn post | Date |
post_url | URL of LinkedIn post | URL |
post_content | Body of the last LinkedIn post the lead engaged with | String |
post_relevance_reason | Reason for why the post is relevant | String |
{
"name": "Jonah Mandel",
"job_title": "Vice President Of Global Sales",
"company_name": "Guesty",
"linkedin_url": "https://www.linkedin.com/in/jonah-mandel-654290a2",
"webhook_type": "keyword_monitored_post",
"profile_picture": "https://cdn.letterdrop.co/pictures/7671965c-17db-4ae5-b3c8-b5606ed709c0",
"linkedin_vanity_name": "jonah-mandel-654290a2",
"post_url": "https://www.linkedin.com/posts/parthiloganathan_dont-underestimate-linkedins-potential-activity-7265363395380469760-NZxZ",
"post_content": "Don't underestimate LinkedIn's potential for enterprise sales prospecting. Many think you can't sell to enterprise this way. That's not true. Enterprise decision-makers are active on LinkedIn. They're just lurking..."
"lead_type": "Prospect",
"post_date": "October 1st 2024",
"likes_count": 22,
"company_name": "Company Name 1",
"linkedin_url": "https://www.linkedin.com/in/lorem-ipsum-1",
"post_summary": "LinkedIn can be used to prospect into enterprise accounts",
"webhook_type": "keyword_monitored_post",
"comments_count": 3,
"profile_picture": "https://cdn.letterdrop.co/pictures/user-image-url-1",
"answer_to_prompt": "Lorem Ipsum",
"total_engagement": 25,
"post_relevance_reason": "We help companies sell to enterprise"
}New Webhook from External Lead
Triggered from a Send Webhook node in a Letterdrop workflow with source External Lead
Key | Description | Type |
name | Name of the lead | String |
country | Country of the lead | String |
region | City or State of lead | String |
job_title | Job Title of the lead | String |
company_name | Company Name of the lead | String |
company_website | Domain of company | URL |
company_size | Size of company | String |
company_country | Country of company | String |
company_linkedin_url | Company LinkedIn | URL |
linkedin_url | LinkedIn profile URL of the lead | URL |
linkedin_vanity_name | LinkedIn Identifier | String |
webhook_type | "external_lead" | String |
profile_picture | Link to LinkedIn profile picture of the lead | URL |
{
"name": "Jonah Mandel",
"job_title": "Vice President Of Global Sales",
"company_name": "Guesty",
"linkedin_url": "https://www.linkedin.com/in/jonah-mandel-654290a2",
"webhook_type": "keyword_monitored_post",
"profile_picture": "https://cdn.letterdrop.co/pictures/7671965c-17db-4ae5-b3c8-b5606ed709c0",
"linkedin_vanity_name": "jonah-mandel-654290a2",
"company_name": "Company Name 1",
"linkedin_url": "https://www.linkedin.com/in/lorem-ipsum-1",
"webhook_type": "external_lead",
"profile_picture": "https://cdn.letterdrop.co/pictures/user-image-url-1",
}New Webhook from Competitor AEs monitored in Saved Searches
Triggered from a Send Webhook node in a Letterdrop workflow with source New Leads from Saved Search
Key | Description | Type |
name | lead full name | string |
linkedin_vanity_name | LinkedIn public profile vanity identifier | string |
linkedin_url | LinkedIn profile URL | string (URL) |
profile_picture | URL to the person’s profile picture | string (URL) |
job_title | lead job title | string |
region | lead region | string |
country | lead country | string |
company_name | lead company name | string |
company_website | lead company website/domain | string |
company_size | Company size range (e.g., "11-50") | string |
company_country | Company’s country | string |
company_linkedin_url | Company LinkedIn page URL | string (URL) |
deal_stage | Deal stage name | string |
deal_amount | Deal amount/value | number |
connected_with_full_name | Full name of the person they connected with | string |
connected_with_linkedin_profile | LinkedIn profile URL of the person they connected with | string (URL) |
connected_with_company | Company name of the person they connected with | string |
connected_with_date | Date the connection happened (as provided) | string (date) |
{
"webhook_type": "saved_search",
"name": "Lorem Ipsum 1",
"linkedin_vanity_name": "lorem-ipsum-1",
"linkedin_url": "https://www.linkedin.com/in/lorem-ipsum-1",
"profile_picture": "https://cdn.letterdrop.co/pictures/user-image-url-1",
"job_title": "User Job Title 1",
"region": "Region 1",
"country": "Country 1",
"company_name": "Company Name 1",
"company_website": "company1.website.com",
"company_size": "11-50",
"company_country": "Company Country 1",
"company_linkedin_url": "https://www.linkedin.com/company/company-name-1",
"deal_stage": "Appointment Scheduled",
"deal_amount": 5000,
"connected_with_full_name": "Seller Name 1",
"connected_with_linkedin_profile": "https://www.linkedin.com/in/seller-name-1",
"connected_with_company": "Seller Company 1",
"connected_with_date": "October 10th 2024"
}